The 30th Mapic trade show opens in Cannes on November 4. Over the past 30 years, business has evolved. And so has the international retail real estate show, directed by Francesco Pupillo, which is returning to its DNA: the meeting point between real estate companies and retailers. Nearly 2,000 brand representatives are expected in Cannes over two days, including brands from the United States and Asia, who are looking to Europe as a development territory.
