June 16, 2026
BHV Marais sold to new operator; Partnership with Shein canceled
The Société des Grands Magasins, or SGM, co-founded by Frédéric Merlin, announced today that it is selling the business operations of BHV Marais to the “management team” of the Parisian department store, which has decided to “end” its much-criticized partnership with Shein, calling it a “strategic error.”



















