What is GOPPAR? How can it benefit your hotels?

What is GOPPAR? How can it benefit your hotels?
25 June 2024

What is GOPPAR?

One of the hospitality industry’s key bottom-line metrics, gross operating profit per available room measures the relationship between hotel revenues and expenses. In general, the better you understand GOPPAR, the better you will be at turning revenue into profit. That is why it is important to benchmark your GOPPAR, along with the other key P&L metrics, on a consistent basis. 

Hotel Operating Expenses Checklist

Hotel Operating Expenses Checklist
6 February 2020

Tracking hotel operating expenses is vital in understanding your property's financial performance and better managing costs, which is part of the equation for increasing your profit margins. Given that gross operating profit is calculated by subtracting total operating expenses from total operating revenues, minimizing expenses and maximizing revenue is the obvious approach to boosting profits.

Hotel P&L Example

Hotel P&L Example
22 January 2020

How P&L statements help you understand your hotel profitability

Understanding your hotel’s financial performance involves thorough analysis of your balance sheet and what is often called your income statement – more commonly referred to as your

How revenue managers should spend their time with STR data

How revenue managers should spend their time with STR data
20 November 2019

If you’re familiar with the hotel revenue management discipline, you probably know that its strategic cycle comprises four main stages—analyze, identify, develop and monitor. You’re probably also familiar with the STAR Report and the dSTAR platform, which empower you with the data intelligence needed to navigate each of those stages and measure your property’s performance on an ongoing basis.

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