How RP Capital is using CoStar market intelligence to evidence advice and compete with larger firms.
When you’re a niche or small player in the property agency world, being able to access all the data and research in one place through CoStar is invaluable. Clients want to know we can advise them with quality data behind our recommendations and CoStar allows us to do that.
Five Things CoStar Changed for RP Capital
A Research Department in a Platform
Larger agencies often have extensive research teams producing data, reports, and market commentary. RP Capital does not need that structure to deliver actionable and credible advice. CoStar gives the team access to the commercial property intelligence they need in one place, enabling Simon and Julie to support recommendations with reliable data while staying focused on client service and transaction delivery.
Stronger Pitches for New Leasing Instructions
When pitching for leasing mandates, RP Capital uses CoStar to assess nearby competing buildings, understand specification, compare available space and support pricing advice. In one example, the team used CoStar to analyse office availability within 50–100 yards of a prospective client’s building, helping demonstrate local market knowledge and win confidence in their advice.
Proactive Tenant Targeting Through Lease Events
For office leasing, CoStar’s lease data helps RP Capital identify occupiers with upcoming expiries or break options and approach conversations at the right time. By understanding whether an occupier has a lease event in 6, 9, 18 or 24 months, the team can nurture demand more strategically, keep landlord clients informed and build a clearer pipeline for vacant space.
Better Reporting for Client Retention and Investment Advice
CoStar’s analytics and submarket reports help RP Capital provide regular, evidence-based updates to clients. Whether tracking activity in the M42 corridor, reviewing Birmingham submarkets or supporting acquisition and investment work, CoStar enables the team to package market data in a credible way. That reporting helps RP Capital retain clients, support decision-making and move towards larger, higher-value instructions.
The Combined Power of CoStar and LoopNet
As a new agency competing against established national firms, RP Capital made a deliberate decision to invest in both market intelligence and property marketing from day one. CoStar provides the research, ownership data, comparables and market intelligence that underpin client advice, while LoopNet helps maximise exposure for available properties and strengthen online visibility. Together, the platforms allow RP Capital to demonstrate they have the same tools, reach and market coverage as much larger competitors, helping build trust with prospective clients and support new business pitches.
RP Capital is an independent commercial property agency specialising in investment, leasing, and bespoke office advice across Birmingham and the wider West Midlands. Founded in January 2026 by Simon Robinson and Julie Perks following a strategic shift at their previous firm the business was built around a clear ambition: deliver experienced, trusted and effective advice.
Simon Robinson, Co-Founder
Simon Robinson is Co-Founder of RP Capital, bringing over 30 years of experience across investment, leasing and commercial property advisory. Formerly Head of Midlands and South West at BNP Paribas Real Estate, he has advised investors, landlords and occupiers throughout the UK and internationally. He co-founded RP Capital in 2026 to deliver bespoke advice across leasing and capital markets.
Julie Perks, Co-Founder
Julie Perks is Co-Founder of RP Capital and leads the firm's office leasing activity. With more than 15 years of commercial property experience, Julie progressed from administration and legal roles into agency, building extensive expertise across occupier leasing, landlord representation and client service. She co-founded RP Capital in 2026 and plays a key role in leasing strategy, reporting and business development.
In their own words
We sat down and went through everything we needed when setting up the business, and CoStar was at the top of the list. We had to have it because otherwise you fly blind if you don’t have data.
Whilst I'd heard of Nimbus, you don't grow up with it, if that makes sense. We grew up with CoStar and it's what you use and the one we trust when we need credible market intelligence.
To be able to demonstrate good market awareness and knowledge because we’ve trawled through CoStar is really useful. We wouldn’t have won some of the work we’ve won already without that market knowledge.
What’s Next
RP Capital’s first year is focused on building momentum: retaining inherited instructions, winning new mandates and moving into higher-value leasing and investment work. With around 30 leasing mandates across Birmingham, Edgbaston and Solihull, and future capital markets opportunities in view, CoStar will remain core to the firm’s growth strategy, giving the team the building intelligence, lease events, submarket reports, comparables and transaction data needed to compete with larger firms, evidence advice and support confident client decisions.
Acquisition work is something we'd like to do more of. When you're looking at investment opportunities, CoStar is a tool that you need more than anything.
Julie Perks,
Co-Founder, RP Capital
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