Brenda Fields is the founder of Fields & Company, a boutique hotel consultancy practice. Brendan is an industry leader, named by HSMAI as “The Top 25 Most Extraordinary Minds in Sales and Marketing.” Throughout her career, Brenda is the “go-to” pro w...
Brenda Fields is the founder of Fields & Company, a boutique hotel consultancy practice. Brendan is an industry leader, named by HSMAI as “The Top 25 Most Extraordinary Minds in Sales and Marketing.” Throughout her career, Brenda is the “go-to” pro with a proven track record in helping owners and managers impact revenues through thoughtful and creative problem solving; cost-effective plans; and expert execution.
Are independent hoteliers fully primed to compete with the brands that have the infrastructure and resources to navigate the ever-evolving marketing landscape? To level the playing field, it is ...
As 2012 comes to an end, it is an opportune time to evaluate what worked and what didn’t work, and incorporate those successful initiatives and practices to ensure the foundation for future financial ...