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Pacific Northwest hotel momentum cools as business and group travel soften

Pockets of increasing supply amid weakening demand reshape the region’s hotel performance
CoStar Analytics
November 17, 2025 | 7:02 P.M.

After two years of steady gains, hotel performance across the Pacific Northwest has cooled notably this year, reflecting weaker business confidence, a pullback in government-related travel and a drop in visitors from Canada.

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