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Architect looked to make the most of rare opportunity to design new building in Beverly Hills

Nadel Architects designed 3-story building for client Sterling Organization
The facade of the 317 Beverly building has an asymmetric pattern of walls and windows but also a color scheme that blends with neighboring structures. (Nadel Architects)
The facade of the 317 Beverly building has an asymmetric pattern of walls and windows but also a color scheme that blends with neighboring structures. (Nadel Architects)
CoStar News
August 8, 2025 | 8:17 P.M.

When Greg Lyon assessed his firm’s exceedingly rare opportunity to design a new building in the core of Beverly Hills’ posh retail district, he knew it had to stand out for many reasons.

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