Shift focus on your hotel’s digital spend and marketing mindset
Seek meaningful metrics, not just the latest trends
As hoteliers enter the critical phase of budget planning, it's essential to scrutinize where digital marketing dollars are allocated and what outcomes they drive. With a myriad of ...
Is Extreme Tourism Responsible Tourism?
Hotels Catering to Adventurous Guests Seek To Limit Liability Exposure
There has been much talk recently about “extreme tourism” — particularly in light of the catastrophic implosion of the OceanGate's Titan vessel, bringing four passengers and the co...
3 Trends in Hotel Renovations
Hoteliers are renovating properties to keep up with the needs of technologically savvy, millennial and social travelers.
REPORT FORM THE U.S.— Hotel owners and management companies are renovating their assets to ensure facilities and amenities are able to keep up with the needs of technologically sa...