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Grocer Stew Leonard's Opens New Jersey Flagship

Disney-Inspired Retail Pioneer Features Its Animatronics, Upside Down Cow, in Former Sears Mall Location
Stew Leonard Jr., left, Martha Stewart and Stew Leonard Sr. greet a big-eyed friend at a preview of Stew Leonard's first New Jersey grocery store. (Courtesy of Dave Kotinsky/Getty Images for Stew Leonard's)
Stew Leonard Jr., left, Martha Stewart and Stew Leonard Sr. greet a big-eyed friend at a preview of Stew Leonard's first New Jersey grocery store. (Courtesy of Dave Kotinsky/Getty Images for Stew Leonard's)
CoStar News
September 23, 2019 | 2:19 P.M.

Stew Leonard's, a regional grocery chain that credits Walt Disney World as an inspiration, was doing "experiential retail" at its supermarkets long before the term was a catchphrase in commercial real estate circles. Now, in a town dubbed as the U.S. retail capital, the family-owned company has expanded to incorporate its trademark feature of singing animatronic figures, statues of cows and a one-way aisle that funnels shoppers past a fragrant in-store bakery.

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