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Cupcake retail pioneer Sprinkles to shutter all stores

Company winds down operations after two decades
Sprinkles Cupcakes' original location in Beverly Hills drew lines after opening in 2005. (CoStar)
Sprinkles Cupcakes' original location in Beverly Hills drew lines after opening in 2005. (CoStar)
CoStar News
December 31, 2025 | 9:51 P.M.

Sprinkles Cupcakes, the retailer at the forefront of the early-2000s gourmet dessert wave and creator of the cupcake ATM, is closing its stores for good.

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