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How chicken, drinks and tech are reshaping US restaurant expansion

Wingstop, Chipotle and 7 Brew led fastest-growing quick-service chains
A Wingstop location at 2411 Broadway in Eureka, California. Wingstop led all QSR concepts with 382 net unit growth in 2025.
A Wingstop location at 2411 Broadway in Eureka, California. Wingstop led all QSR concepts with 382 net unit growth in 2025.
CoStar Analytics
September 24, 2026 | 10:17 P.M.

Americans keep spending record amounts dining out, and quick-service restaurants remain among the biggest beneficiaries. However, that demand is increasingly directed toward a relatively narrow group of winning restaurant categories.

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