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Group demand declined in the second quarter

Room rates still grew at robust pace, but that may not last
CoStar Analytics
August 5, 2025 | 3:27 P.M.

Group demand for full-service hotels declined in the second quarter year over year. This was the second time in the last three quarters that demand from corporate, association and social events fell compared to the same quarter last year. Pricing for group rooms remained robust, but in a slowing demand environment, prices often decelerate as well, so the outlook for the remainder of the year is less constructive.

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