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Group travel emerges as a bright spot for US hotels this year

Demand and rates increase as organizations return to in-person meetings

The 591-room Grand Hyatt Nashville is a hotel that traditionally hosts large groups. (CoStar)<br/>

The 591-room Grand Hyatt Nashville is a hotel that traditionally hosts large groups. (CoStar)

CoStar Analytics

August 5, 2026 | 9:25 P.M.

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Group travel has emerged as one of the lodging industry's big success stories in 2026.

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