HENDERSONVILLE, Tennessee—The luxury chain-scale segment reported the largest average-daily-rate and revenue-per-available-room increases during the week of 4-10 August 2013, according to data from STR.
The segment’s ADR rose 8.5% to $276.66 and its RevPAR increased 11.3% to $221.10. Luxury hotels, on average, also posted an increase in occupancy, up 2.5% to 79.9%.
Among the chain-scale segments, the upper-upscale segment reported the largest occupancy increase, rising 3.1% to 79.4%, followed by the luxury segment and the independent segment (+2.5% to 79.9% and 71.9%, respectively).
None of the chain-scale segments reported decreases in any of the three key performance metrics for the week.
Overall in year-over-year comparisons, the U.S. hotel industry’s occupancy rose 1.9% to 72.7%, its ADR increased 4.8% to $112.48 and its RevPAR grew 6.8% to $81.74.
Among the top 25 markets, Orlando, Florida (+9.7% to 76.3%), and St. Louis (+9.7% to 77.7%), reported the largest occupancy increases for the week. Philadelphia reported the largest occupancy decrease, falling 7% to 69.8%.
Five markets experienced ADR growth of more than 10%: San Francisco/San Mateo (+17.3% to $208.46); Oahu Island, Hawaii (+15% to $231.52); Seattle (+14.9% to $151.97); St. Louis (+12.5% to $96.69); and Anaheim-Santa Ana, California (+11.2% to $150.13). Phoenix (-0.8% to $76.14) and Washington, D.C. (-0.7% to $121.75), reported the only ADR decreases for the week.
Six markets achieved RevPAR increases of more than 15%: Seattle (+23.6% to $147.21); St. Louis (+23.4% to $75.17); Orlando (+19.6% to $69.11); Atlanta (+18.9% to $58.29); San Francisco/San Mateo (+18.6% to $195.88); and Anaheim-Santa Ana (+17.3% to $140.44). Philadelphia posted the largest RevPAR decrease, falling 7% to $81.49.