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Roland brings music-tech legacy to New York with first US flagship

Japanese company behind drum machine on ‘Beat It’ signs Meatpacking District lease
Musical instrument company Roland signed a lease for ground-floor and lower-level space at 414 W. 14th St. in New York. (CoStar)
Musical instrument company Roland signed a lease for ground-floor and lower-level space at 414 W. 14th St. in New York. (CoStar)
CoStar News
July 16, 2026 | 9:32 P.M.

The company behind the drum machine that powered Michael Jackson's "Beat It" and other hit songs is opening a Manhattan flagship store, a move its broker hopes will help revive some of the spirit of New York's long-lost Music Row.

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