Every business day, CoStar attracts the largest online audience of commercial brokers. More than 35,000 subscribers use our data service as their primary source for:
- Building & Space Information
- Market Analytics & Reports
- Industry News & Events
In this way, CoStar offers you a unique channel with which to deliver your message to a highly motivated business audience. Whether your goal is to lease space, sell a building, attract brokers to an open house, or inform brokers about an upcoming availability, a new hire or a special offer, CoStar Advertising is the most effective way to build awareness and influence these key professionals.
Day after day, brokers turn to CoStar as their most comprehensive source of information. They use it to identify locations that meet their clients' space requirements, to conduct market analyses, to look up specific buildings, to compile reports and to read about the latest transactions. CoStar is an integral part of the brokers' daily regimen of gathering and processing information.
How does this benefit you? By giving your message considerably more exposure time with your audience. And that extra time increases the efficiency of your advertising investment, since research shows that the longer someone spends with an ad, the more apt that person is to respond.
Finally, and perhaps best of all, brokers using the CoStar data service will see your sales message at precisely the same time they're looking for space. Could there be a better, more timely marketing opportunity for real estate advertisers than that?
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As a completely Web-based system, CoStar offers you the multimedia and connectivity advantages that actively engage users through interactive content. Online advertisements can't be deleted or misfiled. Your audience can respond to a specific offer or message by sending an email, opening a link or performing the exact call to action you desire.
Unlike print, online content can be revised or embellished on the fly, enabling you to adjust your message almost immediately and without incurring a significant cost. You may, for example, choose to add a photo, change a property's price, update the amount of space available. Essentially, you can change whatever you'd like. Promptly! Plus, of course, you can use graphics, animation and a whole palate of interactive tools designed to help attract attention to your advertising message.
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Since CoStar delivers your sales story directly to your sales force precisely when they're looking for properties that meet their clients' needs, it's the perfect advertising environment for your marketing message.
And, because of its central role as the single, most-widely used source of market data, CoStar is certain to remain the most valuable information resource for commercial real estate professionals, one they will continually turn to and use on the job each and every day.
We invite you join your industry leading peers, including Equity Office Properties Trust, CB Richard Ellis, Cushman & Wakefield, Trammell Crow Co., The Gale Company, GVA Williams, Trizec Properties, Colliers ABR, and many more who've discovered how consistent, high CoStar usage by commercial brokers can help you accomplish your marketing objectives cost-effectively.
After all, isn't that why you choose to advertise in the first place?
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