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Playboy Enterprises Leases 45,000 SF in Beverly Hills

Tishman Speyer Attracts Media Icon to Former Hilton Office Complex
November 8, 2011
Playboy Enterprises Inc. signed for 45,000 square feet of office space at 9336-9346 Civic Center Drive in Beverly Hills, CA. The move will consolidate the company’s Glendale and Santa Monica offices into a single location about 10 minutes from the Playboy Mansion.

Tishman Speyer owns buildings A and B on Civic Center Drive, a four-story, 185,690-square-foot office complex formerly owned and occupied by Hilton Hotels Corp. The commercial real estate investor and manager paid $62 million for the property in January and immediately commenced a renovation and marketing program to attract media and entertainment firms.

Playboy’s move, which is set for completion by next May, will mark the company’s return to the Beverly Hills entertainment business district after nearly 10 years.

“This new location ensures that all of our strategic expertise and brand architects are working together in one centralized location. We are excited about the company’s return to Beverly Hills, and look forward to once again being in the hub of the entertainment and film communities, and being a part of the glamour and excitement of Beverly Hills,” said Scott Flanders, CEO of Playboy Enterprises.

John Ollen represented the landlord internally and Eric Olofson of Cushman & Wakefield negotiated for Playboy.

Tishman Speyer also owns 9348 Civic Center Drive, a neighboring property that houses Live Nation Entertainment's world headquarters.
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