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Peloton Opening its First Regional Office Outside NYC in Texas

The Indoor Cycling Company Plans on Hiring up to 400 Employees for the New Office
May 16, 2018
Peloton has signed a lease in the Legacy Central mixed-use development in Plano, TX, where the indoor cycling tech firm will set up its first regional campus outside its headquarters in New York City.

The Plano office will house up to 400 employees in 27,518 square feet at 6600 Chase Oaks Blvd. The Dallas-Fort Worth market was selected after Peloton conducted a national real estate search evaluating four different options with the help of CBRE.

"Dallas is a very important market for Peloton," said Brad Olson, a senior vice president of member experience for the indoor cycling company, in a statement. "We have tens of thousands of Peloton members in Texas to welcome us to town."

Peloton's showroom at NorthPark Center in Dallas is one of the company's top performing locations in the U.S. since it opened in 2015. In the last nine months, Peloton has also opened a new showroom in Legacy West in Plano, as well as a field operations office in Arlington.

Dallas-Fort Worth was the "prime location" to support Peloton's operations, said Michael Connor, first vice president in CBRE's labor analytics team.

Connor added that the quality of the workforce in North Texas really sold Peloton on the region.

In the next few years, Peloton plans on hiring up to 400 people at its new Plano office, including member support associates and inside sales reps.

Peloton plans on moving into its new Plano office in the third quarter of 2018.

Legacy Central is an 84-acre campus with nearly 1 million square feet of office space. Earlier this year, Samsung Electronics America Inc. decided to consolidate its North Texas operations into about 216,000 square feet of office space.

Legacy Central includes a 25,000-square-foot wellness center for employees, which includes a basketball court, lap pool, rock-climbing wall and fitness studios. The campus also sports a conference center with tenant lounge, 400-seat food hall and Wi-Fi enabled courtyards.

Soon, the fitness center will also include several Peloton bikes and treads, making Legacy Central an even better fit for the company.

"Peloton is, at its core, a tech company, so we were drawn to Legacy Central as a hub for leading tech companies," he added.

For the Record:

Tenant: Noreen Mehdi Weathers and Baron Aldrine of CBRE represented Peloton in its deal. CBRE's labor analytics team also helped Peloton with its labor analysis.

Landlord: Nathan Durham of Transwestern represented the landlord, California-based Regent Properties.


Candace Carlisle, Dallas-Fort Worth Reporter  CoStar Group   
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