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Developer Plans $1B Icon Midtown Project

New 3.7 Million-SF Mixed-Use Development To Break Ground in Q1 2009
March 18, 2008
Icon Partners LLC will develop Icon Midtown, a $1 billion, 3.7 million-square-foot (gross), mixed-use development at the intersection of Lyndon B. Johnson Freeway and Dallas North Tollway in Dallas.

The first phase, set to break ground in January of next year, will consist of a 715,000-square-foot office tower, 500 residential units, 525,000 square feet of retail and entertainment space, a 50,000-square-foot food district and a boutique hotel and destination spa.

The Icon Midtown 20-acre site has roughly 600 feet of frontage on Lyndon B. Johnson Freeway at Noel Road where an estimated 300,000 vehicles pass by each day.

"Midtown will be Dallas' first family-friendly, mixed-use walking district featuring Main Street architecture and lushly landscaped streetscapes," said Paris Rutherford, president of Icon Partners. "It will be the place in north Dallas where people will come to walk, shop and just spend time hanging out."

Midtown's office building will contain 34 stories and 715,000 square feet of office space. It was designed by architect Ross Wimer of Skidmore Owings and will be a LEED certified development. The building is designed with 30,000-square-foot floor plates that shift three degrees from floor to floor.

Development Design Group of Baltimore and Gromatzky Dupree & Associates of Dallas have designed other components of the development. United Commercial Realty/Chain Links of Dallas is preleasing the retail space. CB Richard Ellis' Dallas team will handle the office space. Icon will market the residential space.

Icon Partners is a Dallas-based real estate development company with experience in all aspects of real estate development.

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